Mazda, BMW, Tesla, Volvo, Polestar, Volkswagen, Rivian, and Ford are dropping AM radio from their new electric cars. Hyundai, Kia, Subaru, Mitsubishi, Nissan, Toyota, and Jaguar Land Rover have said there are no plans to eliminate AM radio from their vehicles. General Motors is the only other major car manufacturer not to announce their plans.
The automakers want to eliminate AM radio to save money. Radio audiences are getting older, and many drivers aren’t listening to the radio in the car. Plus, the technology interferes with the motor in many upcoming electric car models.
Pierre Bouvard, chief insights officer at Cumulus Media, which owns over 400 radio stations, told The Washington Post, “[Radio is] what people listen to on the way to work. And Ford owners are massive users of AM radio — 1 out of 5 AM listeners are Ford owners, so Ford is missing something here.”
However, after the uproar over AM radio and lawmakers emphasizing the importance of the system for emergency alerts, Ford CEO Jim Farley announced on May 23 that the company will include it on all 2024 Ford and Lincoln vehicles. “For any owners of Ford EVs without AM broadcast capability, we’ll offer a software update,” Farley said.